Monday, 27 September 2010

Research For Documentary (Questions 16-1)


This shows that the majority of the people questioned were ages between 16-20. The least questioned age was 41-45.

This shows that almost half the people we questioned said that they occasionally watch documentaries. This would mean we would have to asvertise our documentary exceptionally well to attract those viewers. Thankfully none of the people we questioned answered "never".

This shows that depending on the woman, the amount of heels she owns can be different. The majority of people said they own 10+ which is good because it shows they have an interest in heels.



This shows that 10% of the women we asked are willing to spend over £60 pounds on a pir of heels, this shows that heels must be very important to them. The dearer amounts appear to be the most popular answers, again showing that heels are important to women.


Weekends was the most popular answer for this question, as this is when most people are not working and can have fun. Thankfully, no one answered "never".




River Island seemed to be a popular brand of heels, so hopefully interviewing a shop assistant from this store could attract more viewers for us.


Most people do not have a lucky pair of shoes.



High heels appear to be a popular sale with the women we questioned, with 6 inches being the popularist answer.

Majority vote was for black heels, with the girly colours purple and pink coming in at second place. Hopefully voxpops will allow us to investigate this more.

This shows that most of our interviewees feel confident wearing heels. Sexy was also a popular answer, proving that heels make women feel good about themselves.


5-9pm was the most popular answer, so we will schedule our documentary for this time.

No preference was the most popular answer, but broken heels came in second place; a fast upbeat song that would fit in great in our documentary.

Sales assistant, shoe designer and shop manager were popular answers, so hopefully we will be able to interview people of these professions to keep our viewers entertained.
Most people do not want to hear about the history of heels, with only a small percentage saying yes. This could suggest that it would be best to not include this in our documentary.


Heels is a girly topic to talk about, and so as predicted the majority vote was for a female voiceover.

Audience Research


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